The Emergence of a Strong Luxury Residential Real Estate Market in India

The real estate industry has always been a mega dynamic business in India. From the bursts in population  in major and smaller cities to the flurry of national and international investors that recent decades have seen, every one is looking for the next best thing to put their capital and hard earned savings into. Mid level high end residential and well as commercial real estate has always been a common feature and one that has boomed over the years. However, there is a growing demand for new class of real estate ventures in the country that have made India a force to reckon with when it comes to real estate development – namely that of the luxury and ultra premium market.

Prices per square footage in cities like Mumbai, Bangalore and Delhi are no joke with rates reaching competitive levels with major metros around the world and buyers today are becoming far more discerning as to what level of luxury and quality they expect from their real estate purchases. An increase in purchasing power and growth in the upwardly mobile urban class has also contributed to this upswing. Gone are the days when the presence of a swimming pool and health club on premises were considered the ultimate in luxury living. Today buyers are faced with high end choices that offer facilities like multi tier security systems, on premises lounges and cafes, concierge services and much much more than one ever imagined some scant years ago.

Tie ups with other service providers also feature in grand projects like Sunteck Realty's 'Signature Island', which is set to be a landmark development in Mumbai city's famed Bandra Kurla Complex (BKC) area. The project offers exclusive apartment that have a bespoke design facility for lavish living on a king size scale. In fact, Sunteck has fast emerged as one of the leading players in the luxury real estate market today due to its service oriented approach, sound financial planning and discerning eye on the future of this market. A quote from Sunteck founder, chairman and managing director Kamal Khetan in a recent interview with Forbes, sums up what we can expect to see “Over the past few years, the company has focused on building a strong equity as a brand synonymous with ultra luxurious and premium living. With distinct brands catering to each segment of luxury has enabled us to ensure that luxury living is made available to the end user.”
With the leading real estate enterprises like Sunteck branching out and developing in to the uber luxury segments, the real estate market in India is poised for a lot more grandeur and functionally high end living options to come and investors are watching with a close eye.

Sunteck City Features Disney Inspired Rooms

Sunteck City launched by Sunteck Realty Ltd (which is led by Mr. Kamal Khetan) is literally, an epitome of luxury. The Disney inspired rooms at Sunteck City are the real highlights of the project.

At Sunteck City, our Disney inspired rooms are especially designed for your little ones. They are as follows:
Princess Room:
At Sunteck City, Take your little princess’ hand and lead her into the land of her dreams – her very own Princess room where she can awaken from her 4 poster Princess bed into a world full of magic. Where the beautiful princess stories come alive and where castles, tiaras and wands remind her every single moment how special she is.

Mickey Mouse room:
At Sunteck City, Give your child a room where every day is a celebration – the Mickey room. from a special mickey bed to a table in the centre and special Mickey, Minnie, Daisy and Donald chairs for each of his or her friends, it truly a place for sharing, caring and lots and lots of fun.

Spiderman room:
He is cool, smart and all grown up. He is your super hero. The Spider-man room at Sunteck City, is his world…his secret space. Where he can zoom out of his Spidey bed into his special hi-tech zone, full of webs on the wall, which store his cool stuff.

Project Highlights for Sunteck City

Following are the project highlights for Sunteck City that was launched by Kamal Khetan’s Sunteck Realty Ltd:

• Project spread over an expanse of more than 20 acres

• Phase-1 of Sunteck City comprising of 3 premium towers

• Luxurious 2& 3 BHK residences

• Strategically located and nestled amidst world- class recreational, educational and medical facilities

• Quick access to Western Express Highway via new East- West flyover

• Disney inspired spaces: Children’s room, swimming pool, library, children’s play area.

• Activity Zone : Multipurpose court, jogging track, indoor games zone, squash court and state of the art gymnasium

• Leisure Zones: Club House, Multiple pools, Steam, sauna and Jacuzzi, Sit – Out zones for senior citizens, themed gardens, landscaped areas designed by an internationally acclaimed team of architects

• Lifestyle Amenities : Concierge desk, business centre, launderette service, banquet room with party lawn, car recognition gates, gated security, 24/7 surveillance and security features

Sunteck Realty Led by Kamal Khetan Launches Sunteck City

Sunteck Realty Ltd. led by Kamal Khetan has announced the launch of their luxury residential project Sunteck City. Sunteck City' is an integrated development project strategically located in Goregaon West, Mumbai. The project is spread over an expanse of more than 20-acres of land. The launch of Sunteck City marks the commencement of Phase-1 of the entire project.

Sunteck City promises a luxurious ecosystem that resonates with your very soul. A destination inspired by global ethos. A home ground for the like-minded. This undulating expanse with a dash of the Disney magic exudes nothing else but bespoke elitism. With its central location, Sunteck City offers luxuriously appointed residences , and an opportunity to elevate to an inspired lifestyle that breathes a new life of sophistication and quiet elegance in your home

Speaking about Sunteck City and the Disney inspired rooms, Mr. Kamal Khetan Chairman and Managing Director Sunteck Realty said “Sunteck City is a lifestyle city within the city. In an endeavor to add value to the lives of our consumers by offering world class services, we always look at forging partnerships that are best suited for the said project I am confident that Sunteck City is going to be a trend setter and pave the way for a better lifestyle.” 

At Sunteck City there is something special in store for all Disney Fans as this luxurious residential project will also offer Disney inspired interiors and exteriors. Kids and families can choose from their favorite Disney stories or its beloved characters and own family spaces that are colorful, timeless and inspiring. Disney inspired rooms will have Disney branded furnishing, home décor products, color palettes, bedding products, bath fittings and more to bring alive the Disney experience for the family. Disney branded exteriors will have Disney inspired recreational areas such as swimming pool, play zone, party and activity areas for kids to spend time with their family and to bond together.

“We are pleased to be working with Sunteck to offer Indian families an opportunity to bring a piece of Disney magic into their homes. Disney’s beloved characters and stories have inspired multiple generations of fans,” said Roshini Bakshi, managing director, Consumer Products, Retail and Publishing, Disney UTV. “Our Disney Home products span across total home solutions including furniture, bedding, rugs, tableware, kitchenware, fans, paint and bath accessories.”

The launch of Sunteck City is supported with its mainline campaign. An epitome of luxury beckons those who choose the finer side of life. A life where doors open, jaws drop, eyes follow, rules bend, and crowds part. An invitation to the connoisseurs, the icons and patrons of luxury.  Those who know the difference between the replica v/s the masterpiece, the regular v/s the exclusive and the ordinary v/s the extraordinary.

Kamal Khetan led Sunteck Realty is Riding on the Demand for High-End Residential Spaces

RIDING ON the high demand for premium residential space, Suntech Realty led by Mr. Kamal Khetan, is developing a range of landmark residential projects with apartments ranging from 1-crore to 40-crores, which offers exemplary designs and superior quality by adapting to highest standards of international living.

The total saleable area is of more than 30 million square feet in Mumbai’s city-centric locations , with 27 projects in development pipeline, out of which the company has already successfully launched nine projects – six premium residential and threee commercial projects with balance projects proposed for launches within the current fiscal.

Says Kamal Khetan, Chairman and Managing Director, Suntech Realty, “Today, the country is witnessing a significant rise in demand for high-end luxury residential spaces owning to the growing income levels across various corporate sectors. Sunteck Realty is focused on catering to the aspirational business professionals by providing them their dream house.”

The Company has already launched its high-end residential landmark projects – Signature Island – at the Bandra-Kurla Complex (BKC) in Mumbai, with duplex apartments with an area of approximately 7,000 square feet to 11,000 square feet. Owning to a huge potential at BKC, the company plans to launch another two luxury residential projects – Signia Isles and Signia Pearl – in the near future. Sunteck has also tapped key areas of Mumbai, such as Andheri, Borivali, Vile Parle, Goregaon, Airoli, Mulund and Thane for further development.

The amenities that Sunteck Realty projects offer include health club, gymnasium, indoor temperature controlled swimming pool, coffee lounge, children’s playgarden, digital security system, car wash, and concierge service.

About Sunteck India Ltd

Sunteck Realty Ltd is a leading real estate developer, a Mumbai focused real estate development company with a market capitalization of approximately INR 25 billion. It has over 35 million square feet of city centric developments across 27 projects and 4 rented assets. Of these developments, more than 80% are premium luxury residential with balance being commercial spaces. Nearly 80% of Sunteck’s economic value emanates from its Mumbai projects.

 The company is managed by a strong and experienced professional management team led by Mr. Kamal Khetan - Chairman and Managing Director –Sunteck Realty Ltd. Nearly 90% of Sunteck’s economic value emanates from its Mumbai projects. Sunteck forms part of the Bombay Stock Exchange Realty Index and is listed on NSE.

Sunteck Realty’s vision is to meet the expectations of niche customers by offering high end residential spaces. It strives to have best practices for corporate governance. It follows the project completion method of accounting, thereby providing further transparency.

The company is developing a diverse range of landmark residential projects with unit values between Rs. 10 to 400 million with exquisite design and superior quality by adopting the highest standards of international living.

Sunteck’s reputation in the market has attracted 9% investment from Kotak Real Estate Fund. Some of the other major share holders in the company include marquee investors like US based pension fund Tiaa cref & Singaporean hedge-fund Tree-line Capital. The company is developing several projects with the renowned Ajay Piramal group under a Joint Venture, Piramal Sunteck Realty Private Limited.

The company continues to operate its business centers by providing built to suit office space for Fortune 500 companies at Bandra Kurla Complex (BKC) since early 2000, with tenants including marquee players such as AT&T, AMD Technologies, Bunge, Chrysallis Finance, Intel, Credit Suisse, Logitech, Marks & Spencer, and Marriot International.

The Company continues in its endeavors to grow on the back of sustained project launches, driving continuous cash flows and new project acquisitions in order to fuel its growth story.