Wednesday, 28 August 2013

The Emergence of a Strong Luxury Residential Real Estate Market in India

The real estate industry has always been a mega dynamic business in India. From the bursts in population  in major and smaller cities to the flurry of national and international investors that recent decades have seen, every one is looking for the next best thing to put their capital and hard earned savings into. Mid level high end residential and well as commercial real estate has always been a common feature and one that has boomed over the years. However, there is a growing demand for new class of real estate ventures in the country that have made India a force to reckon with when it comes to real estate development – namely that of the luxury and ultra premium market.

Prices per square footage in cities like Mumbai, Bangalore and Delhi are no joke with rates reaching competitive levels with major metros around the world and buyers today are becoming far more discerning as to what level of luxury and quality they expect from their real estate purchases. An increase in purchasing power and growth in the upwardly mobile urban class has also contributed to this upswing. Gone are the days when the presence of a swimming pool and health club on premises were considered the ultimate in luxury living. Today buyers are faced with high end choices that offer facilities like multi tier security systems, on premises lounges and cafes, concierge services and much much more than one ever imagined some scant years ago.
Tie ups with other service providers also feature in grand projects like Sunteck Realty's 'Signature Island', which is set to be a landmark development in Mumbai city's famed Bandra Kurla Complex (BKC) area. The project offers exclusive apartment that have a bespoke design facility for lavish living on a king size scale. In fact, Sunteck has fast emerged as one of the leading players in the luxury real estate market today due to its service oriented approach, sound financial planning and discerning eye on the future of this market. A quote from Sunteck founder, chairman and managing director Kamal Khetan in a recent interview with Forbes, sums up what we can expect to see “Over the past few years, the company has focused on building a strong equity as a brand synonymous with ultra luxurious and premium living. With distinct brands catering to each segment of luxury has enabled us to ensure that luxury living is made available to the end user.”
With the leading real estate enterprises like Sunteck branching out and developing in to the uber luxury segments, the real estate market in India is poised for a lot more grandeur and functionally high end living options to come and investors are watching with a close eye.